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Terms of ServicePrivacy Policy

Privacy Policy

Effective Date: July 27, 2025

1. Introduction

OOTD.com, Inc. (“we,” “our,” or “us”) operates the website OOTD.com (the “Service”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

By using our Service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

Personal Information

We may collect personally identifiable information that you voluntarily provide to us when you:

  • Register for an account
  • Make a purchase
  • Subscribe to our newsletter
  • Contact us
  • Participate in surveys or promotions

This may include:

  • Name and contact information (email address, phone number, mailing address)
  • Payment information (processed securely through third-party payment processors)
  • Account credentials
  • Communication preferences

Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address and location data
  • Browser type and version
  • Device information
  • Pages visited and time spent on our site
  • Referring website information
  • Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect to:

  • Provide and maintain our Service
  • Process transactions and send related information
  • Send you technical notices, updates, and administrative messages
  • Respond to your comments, questions, and customer service requests
  • Send you marketing and promotional communications (with your consent)
  • Monitor and analyze usage and trends to improve our Service
  • Detect, investigate, and prevent fraudulent transactions and other illegal activities
  • Comply with legal obligations

4. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties except in the following circumstances:

Service Providers

We may share your information with third-party service providers who assist us in operating our website, conducting business, or serving you, including:

  • Payment processors
  • Email service providers
  • Analytics services
  • Customer support tools

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. You can control cookie preferences through your browser settings, though disabling cookies may limit some functionality.

Types of Cookies We Use:

  • Essential Cookies: Necessary for website functionality
  • Analytics Cookies: Help us understand how visitors use our site
  • Marketing Cookies: Used to deliver relevant advertisements

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Access to your personal data
  • Correction of inaccurate data
  • Deletion of your data
  • Restriction of processing
  • Data portability
  • Objection to processing

To exercise these rights, please contact us using the information provided below.

8. Children’s Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us immediately.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own, where data protection laws may differ. We ensure appropriate safeguards are in place for such transfers.

11. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Effective Date” at the top of this policy.

Contact Information

If you have any questions about this Privacy Policy, please contact us at:

OOTD.com, Inc.

hi@ootd.com

2026